Executive Summary
Digital Camera Ownership and General Photo Activities
Social Networking Sites
Photo Sharing and Viewing

Methodology
Sources of Skew
Mean vs. Median
Survey Findings
Respondent Demographics
Age
Gender 
Type of Photographer
Approach to New Technologies
Digital Camera Ownership and General Photo Activities
Types of Digital Cameras Owned
Number of Digital Camera Photos Captured
Percentage of Digital Camera Photos Saved, Organized, Printed, Edited, or Shared
Number of Camera Phone Photos Captured
Percentage of Camera Phone Photos Saved, Organized, Printed, Edited, or Shared
Primary Way that Photos are Shared Electronically
Social Networking Sites: General Awareness and Use
Awareness
Frequency of Use
Non-Users of Social Networking Sites
Regular Users of Social Networking Sites
Social Networking Sites Used
Reasons for Using Social Networking Sites
Reasons for Choosing a Particular Site
Time Spent Using Social Networking Sites
Frequently Performed Activities
Number of Direct Connections
Importance of Social Networking
Frequency with which Profile Picture is Changed
Photo Sharing on Social Networking Sites
Frequency with which Photos are Uploaded
Number of Photos Uploaded Each Time
Photo Tagging
Number of Photos Uploaded to Social Networking Sites
Interest in Performing Various Activities with Photos on Social Networking Sites 
Other Methods of Electronic Photo Sharing
Sharing Methods Used
Number of Photos Shared
Perceived Best Methods for Photo Sharing
Online Photo Viewing
Participation
Types of Sites Used to View Photos
Amount of Time Spent Viewing Others’ Photos Online
Photo Viewing via Mobile Devices