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| This document provides an analysis of InfoTrends’ European Digital Photography End-User Study, which was conducted in May 2009 among Internet-connected households in France, Germany, the United Kingdom, Poland, and Russia. This report offers insight on Internet users’ digital camera ownership, usage, and applications. It includes information pertaining to digital cameras, camera phones, digital photo frames, photo merchandise, software, photo printing, and future purchasing intentions. This year’s survey provides an “East versus West” perspective to offer greater insight into Europe’s digital photography market. |
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Features
Key Highlights Executive Summary
Demographics
Digital Cameras
Camera Phones
Digital Photo Frames
Photo Merchandise Introduction Methodology
Sources of Skew
Mean vs. Median Banner Point Definitions
Demographics Banner
Printing & Imaging Behaviour Banner
Digital Camera Banner Survey Findings
Respondent Demographics
Home Country
Age
Gender
Household Income
Presence of Children
Approach to New Technologies
Digital Camera Ownership
Type of Camera Used Most Often
Digital Cameras
Type of Photographer
Frequency of Use
Number of Digital Cameras in Use
First, Replacement, or Additional Camera
Duration of DC Ownership
Reasons for Purchasing a Replacement Camera
Reasons for Purchasing an Additional Camera
Purchasing Location
When Decision was Made to Purchase Specific Camera Model
Amount Paid for Newest Digital Camera
Features that Influenced the Purchasing Decision
Other Factors that Influenced the Purchasing Decision
Special Features of Camera
Brand
Resolution
Accessories
Digital Photography Activities
Number of Digital Camera Photos Captured
Percentage of Digital Camera Photos that are Printed
Percentage of Digital Camera Photos Saved
Percentage of Digital Camera Photos Shared
General Photo Printing Activities
Printing Location
Photo Storage Activities
Photo Editing Software
Video Clip Capability
Features Included in Camera Phone
Number of Camera Phone Photos Captured
Percentage of Camera Phone Photos Printed
Percentage of Camera Phone Photos Saved
Important Aspects of Camera Phone Photography
Percentage of Camera Phone Photos Shared or Uploaded
Where Camera Phone Photos are Printed
Future Digital Camera Purchasing Intentions
Digital Camera Owners
Non-Owners
Purchase Price
Type of Camera that Will be Purchased
Brand Preference
Purchasing Location
Digital Photo Frames
Ownership
Number of Digital Photo Frames Owned
How Digital Photo Frame Was Obtained
Frequency of Updating/Adding Photos
Photo Merchandise
Usage Rates
Average Number of Photo Gifts Purchased
Where Photo Gifts were Ordered
Interest in Various Capabilities Conclusion
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