Western European Digital Camera Purchasing Behaviours

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Pages: 20
Tables & Figures: 19
Service: Digital Photography Trends Europe
Published: October 2009
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Description

This document provides a closer examination of digital camera purchasing behaviours among consumers in Western Europe (France, Germany, and the United Kingdom). The analysis is based on data from InfoTrends� 2007, 2008 and 2009 Western European Digital Photography End-User Surveys. This report discusses key factors that influenced digital camera owners� purchasing decisions and also analyses the future purchasing intentions of digital camera owners and non-owners.

Features

Executive Summary
Introduction
Most Recent Digital Camera Purchases
Ownership Period before Buying a Replacement Digital Camera
Reasons for Buying a Replacement Camera
Purchase Price
Purchasing Location
Features that Influenced Camera Selection
Other Factors that Influenced Camera Selection
When Purchasing Decision was Made
Brand of Digital Camera
Future Purchasing Intentions
How Soon Digital Camera Owners Expect to Purchase Another Camera
Top Reasons for Planning to Purchase a New Digital Camera
How Soon Non-Owners Expect to Purchase their First Digital Camera
Impact of the Economy on Purchasing a Digital Camera
How Much Consumers are Willing to Spend on a Digital Camera
Anticipated Brand
Sources of Information that Will Influence Purchasing Decision
Most Likely Purchasing Location
Conclusion