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| For the third consecutive year, InfoTrends has conducted an end-user survey on social networks and photo sharing in the United States. Based on a study that was fielded in September 2011, this report captures a new snapshot of social networking activities and considers how things have changed over the past few years. It evaluates how regular users of social networking sites differ from non-users, explores how consumers are leveraging social networks, and discusses the general photography activities that are being performed on these sites. Where appropriate, results from previous years' surveys are compared to the results from this study to highlight changes that continue to shape this market. Organizers of social networking and photo sharing sites can use the insights in this report to better prepare themselves for consumers' evolving expectations. |
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