| As the A3 versus A4 debate continues, the most important issue is ensuring that there is a balanced approach. This is not necessarily achieved by demonstrating the importance of A3-size printing, but through optimising your hard copy strategy to meet the needs of your business. Of course, this means balancing the need for A3 with the larger demand for A4. This document provides more analysis on the subject along with the general trends for the U.S. and Western Europe.
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