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Features
Executive Summary Key Highlights Introduction Methodology
Sources of Skew
Banner Point Definitions Terminology
General Terms
Types of Adopters
Types of Photographers Survey Findings
Respondent Demographics
Age
Gender
Household Income
Marital Status
Presence of Children
Type of Internet Connection
Personal Approach to Technology
Photographer Type
Technology Ownership
General Camera Ownership and Use
Digital Camera Ownership and Use
First, Replacement, or Additional Digital Camera?
Length of Ownership
Reasons for Purchasing Replacement/Additional Cameras
Number of Digital Cameras in Use
Frequency of Use
Photo Subjects
Capturing, Printing, Saving, and Sharing Volumes
Activities Performed with Digital Photos
Photo Transfer and Storage Activities
Digital Camera Purchasing Statistics
Purchasing Location
Purchase Price
Factors that Influenced Camera Selection and Purchasing Decision
Type of Camera
Brand Preference
Digital Camera Features and Accessories
Optical Zoom
Resolution
Special Features
Accessories and Software
Digital Camera Accessories
Photo Software
Complaints about Current Camera
Photo Printing
Average Number of Photos Printed
Photo Printing Habits
Photo Printing Locations
Digital Technology vs. Film Technology
Future Purchasing Expectations
Primary Reasons for Planning to Purchase a New Camera
Price Consumers are Willing to Pay
Type of Camera
Preferred Brand(s)
Preferred Special Features
Preferred Color
Preferred Purchasing Location(s)
Digital Photo Frames
Non-Digital Camera Owners
Type of Photographer
Future DC Purchasing Plans
Reasons for Lack of Interest in Purchasing a Digital Camera
Looking Forward
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