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| Although it is still a newcomer, Samsung has made significant inroads into the home and office printing markets over the past few years. The company has secured the second-place position in the laser printer category, following behind Hewlett-Packard but surpassing Brother and Lexmark. Samsung’s ultimate intention is to achieve the top-tier position by 2010, but this is an aggressive goal that will require the right products and solutions, as well as a sound go-to-market strategy. This document provides an outline of Samsung’s current market position and InfoTrends’ analysis on what may happen in the future. |
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Features
Introduction Key Highlights
Hardware
Software Samsung Corporate Overview Device Trends Open Solutions and Services
Investing in Solutions Development and Professional Services
CeBIT Announcements
Solution Partner Programme for Printers
Managed Print Services – Open SamPage Strategic Analysis
The Competition
Channel Conclusion
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