| The successful document services provider of today has evolved from the average provider of just a few years ago. Many of today’s providers are savvier, business-process-focused, and capable of delivering a broad range of document services beyond print. They have cultivated a comprehensive knowledge of their customers’ business challenges, and understand how to leverage that knowledge to enable greater success for their customers as well as their own enterprises.
In the document entitled A Vertical-Market Approach to Document Services in the U.S.: The Evolution from Printer to Partner, InfoTrends surveyed document owners and print services buyers across eleven vertical industries in the United States to profile, in detail, the document services requirements in each market.
This document profiles the Hospital industry, as defined by the North American Industrial Classification System (NAICS) code 6214, which includes general and medical hospitals, psychiatric and substance abuse hospitals, and specialty (except psychiatric and substance abuse) hospitals.
InfoTrends defines a document owner as an individual who is responsible for making decisions about and managing the creation, production, and/or distribution of documents. Examples include a marketing manager who is responsible for marketing collaterals or a training manager who develops a course curriculum. Part of this role may include buying print. We define a print buyer or a print services buyer as an individual for whom some portion of their job responsibility includes the purchase of print and related services from outside vendors for others within the organization.
This study focuses on the document services provided on-site or off-site by internal, staffed print or copy centers or by external printers, service bureaus, or document outsourcing providers. It explicitly excludes document applications produced on unstaffed, self-service workgroup or personal devices. |
